Why You Might Never Feel ‘Good Enough’: Perfectionism, Unrelenting Standards, and the Achievement Treadmill

Understanding the Drive to Always Do More

You tick off one goal after another, you get the promotion, the qualification, the compliment, but the satisfaction doesn’t last. You may even feel guilty when resting. Sound familiar? Many of us question whether we’ve ever done “enough.” Sound familiar?

Many people, especially high-achievers, struggle to feel fulfilled, even when they seem objectively successful. There are three key psychological concepts related to this experience: Perfectionism, Unrelenting Standards, and Hedonic Adaptation.

Perfectionism: When the Inner Critic Takes the Wheel

Perfectionism isn’t just “having high standards.” It’s a mental trap where our self-worth becomes entangled with flawless performance.

You might:

  • Beat yourself up over minor mistakes

  • Avoid starting projects you’re not sure you’ll excel at

  • Feel deeply anxious about how others perceive your efforts

Example: Think of a school principal in your head who never gives out an A+. No matter how well you do, it’s always, “Not quite good enough.”

Where It Comes From

Often shaped in childhood where experience of approval or acceptance is dependent on performance. We receive messages like, “You did well, I’m proud of you,” and in our mind, they subtly shift to, “You must do well to be loved.”

How Therapy Can Help

  • CBT thought challenging techniques can help us identify all-or-nothing thinking, and find “what is acceptable”, what would be “above average”, what we would consider “a good try”

  • We try to replacing harsh self-talk with self-compassion

  • Reframing our goals through a values-based lens and identify what is really important

Unrelenting Standards: The Invisible Taskmaster

This is deeper than perfectionism, it’s a schema, a core belief formed early in life, that tells you: “Nothing is ever enough. You must always do more.”

You might:

  • Feel guilty when you’re not productive, or engaged in “task based activities”

  • You might feel the need to constantly add new goals even after experiencing success

  • You could struggle to feel joy or pride in what you’ve achieved

Example: Imagine carrying an endless to-do list in your brain. Every time you cross one task off, two more appear.

Origin

Our schemas often develop in childhood, or later experiences with conditional love, high expectations, or a critical voice from those we care about. It’s also common in intergenerational dynamics, such as in immigrant or high-performance families.

How Therapy Can Help

  • Schema Therapy helps us explore the unmet needs behind the beliefs

  • We can use chair work, imagery or schema flash cards to soften the internal “critical parent”

  • DBT skills like Wise Mind and radical acceptance can help balance this internal drive

Hedonic Adaptation: The Emotional Treadmill

Ever feel thrilled about an achievement, only to feel “meh” days later? That’s hedonic adaptation at play, it’s a normal brain function where our emotional state quickly returns to baseline after a high or low.

You might:

  • Feel underwhelmed even after reaching big goals

  • Immediately seek a new challenge the following day

  • Rarely feel content with what you’ve already accomplished

Example: Picture running on a treadmill. Every time you reach a milestone, the speed increases. You’re being pushed by an unseen force to keep going.

Why It Happens

Our brains are wired to normalise success, especially in cultures that glorify productivity and comparison (think social media, performance reviews, hustle culture).

How Therapy Can Help

  • Practise gratitude and mindfulness to try to stay in the moment and stretch out experience of satisfaction

  • Focus on intrinsic values rather than external validation, focus on connection, creativity, or joy

  • Learn to savour the feeling of your wins, not just chasing them

How Do These Patterns Show Up in Your Life?

Ask yourself:

  • What do I say to myself when I succeed? What do I say to myself when I rest?

  • Do I feel safe, or accepted being “enough”?

  • Whose standards am I actually living by?

When It Becomes a Concern

Often these conditions can be helpful (feeling pushed to get that A), over performing at work. It’s when they become unhelpful, impacting your ability to turn in an assignment “until it’s just right”, or not wanting to speak up in a meeting, keeping you awake at night, impacting your relationships. These patterns can overlap with diagnosable conditions like:

  • Obsessive-Compulsive Personality Disorder (OCPD) – rigid control, order, perfectionism

  • Generalised Anxiety Disorder (GAD) – chronic worry about falling short

  • Depression – burnout and loss of joy from never feeling “good enough”

  • Neurodivergence (e.g., Autism, ADHD) – masking and burnout often mistaken for perfectionism

Some people are naturally conscientious, others learn to over-function in response to trauma, cultural pressure, or relational invalidation. Either way, recognising the origin of your inner drive is the first step to reclaiming balance.

A professional can help you clarify if these are traits, trauma responses, or both.

Relationships Matter

People around you can:

  • Reinforce these standards (e.g., only validating success)

  • Or help buffer them (e.g., accepting you when you're not “on”)

Healing often involves learning to receive, feel accepted, and experience unconditional regard.

Societal Pressures Fuel the Fire

We live in a world that teaches:

  • Rest = laziness

  • Productivity = worth

  • Perfection = safety

Especially for neurodivergent, BIPOC, LGBTQIA+, or disabled individuals, “striving to do better, be more” can begin to feel like a survival strategy.

Practical Tips

  • Use journaling prompts like: “What did I do today / this week that mattered, not because it was impressive, but because it aligned with who I want to be?

  • Try exposure tasks like deliberately finishing something to “just good enough”

  • Practise receiving a compliment, or praise without making a joke, don’t deflect, just accept it

  • Identify whose voices have shaped your beliefs, and whether you still need to live by them

 
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